Monday, July 24, 2006

Pokerzone TV to promote classic Skill Game

GameAccount Launches Televised Backgammon

#1 online skill gaming provider GameAccount and Pokerzone will collaborate to bring viewers live Backgammon via Pokerzone’s global Poker and gaming lifestyle channel (www.pokerzone.tv) available via satellite, cable and broadband television.

The partnership means that Pokerzone will use live in-game footage taken from GameAccount’s WorldGammon brand and destination site (www.worldgammon.com) to educate and stimulate interest in this classic parlour game. Backgammon has a huge worldwide player base and its legal status as a pure game of skill has ensured a dedicated online audience as well. Hundreds of thousands of people enjoy a daily game of virtual Backgammon, from recreational newcomers to the more serious experienced pros.

Pokerzone (Sky Channel 843) will drive the editorial content and draw on GameAccount’s existing expertise to demonstrate the appeal of Backgammon to a targeted gaming audience. Each episode will last 3 hours for an initial run of 12 episodes, as well as additional repeats, every weekend, starting this October.

This unique collaboration marks the first time online players will be used to specifically promote and demonstrate Backgammon. Pokerzone have already achieved a track record in televising Backgammon, debuting the world’s first televised matchplay Backgammon event in addition to a series of lifestyle documentaries surrounding the “Sport of Kings” in 2005.

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